X – Xerox

XAs we come to the last few days of the A to Z Challenge, I reflect back on the fact that I kind of had two threads of discussion.

One was about writing, books, and the craft. And I have that just about wrapped up with my posts last week, with Understanding and Voice and Writer’s Block. Though really, the conclusion to that line of thought will be tomorrow.

The other line of thought, however, has been about the business of writing. About Blogging and Journalism and the Internet. And I still have a bit more to say on that front, and it’s ending up in X and Z.

So while at first glance Xerox for X might look like some strange forced term or cop-out, allow me to explain. Like a few other brands have become, Xerox is a brand name that also became a noun and a verb for generally making copies. Think Google and Googling something. So to Xerox something is to photocopy it, right?

So, in our be-green, try-to-avoid-using-paper modern world, combined with our mobile-and-cloud-everything workflows, what’s happening to photocopies? Yes, in most of the offices I’ve worked in there’s still been a ton of paper generated. Yes, people still print out things that you send them digitally with the intent that they will read it digitally and not in paper. Yes, I’ve worked a job where we printed almost every email and kept it as a paper record.

Still, what is going to happen to Xeroxing things over time? As tablets move into the workplace, will we be copying things less and less? With increasingly simple online sharing and cloud access, will we need to bring or give paper copies less and less?

And as we stop using Xeroxed copies in the workplace, and use a digital copy instead, how will this change our mindset for personal reading? Will we be more inclined to read e-books and Kindles? My thought is, perhaps yes.

However, although email seems to have killed the written letter, and online news might be killing newspapers, are we really moving away from paper? Or are we just moving towards convenience? In which case, is sharing something online more or less convenient than Xeroxing something? Sometimes. Is an e-book more or less convenient than a physical book? Sometimes. However, until the answer is “most of the time” maybe things aren’t going to change, but simply plateau.

What do you think? If we move towards doing everything digitally at the office, will it change how we do things at home? Just ask someone checking their work email on their cell phone! Or let me know in the comments below!

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Searching Social Media

So an interesting question came up and I learned something. And maybe you can help.

How do you search social media?

Hashtags were added by users – and later adopted by the companies, and have been a growing thing. From their start on Twitter, you can now see and use them on Google+, Tumblr, Facebook, and other places. And of course, there’s the tags on blogs and other things that are user-generated attempts at keywords and searchability. However, even if we assume that what you are looking for are posts where users are self-defining their content – say, with the upcoming Emerald City Comic Con in Seattle this weekend (#eccc) – how do you best search these things?

So with the question came this link, so I can’t say I found it myself: http://guides.library.cornell.edu/socialmedia They don’t necessarily have all the answers, but they did post the important question: Twitter only has the last 10 days searchable! Living in a 140-character world may be bad, but living in a world with a ten-day life-span? That’s really rough. 

 

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Options for adding Advertising to a Blog

Recently I was saying I want to do some redesign and cleanup on Comparative Geeks. A major reason why is that we are considering doing this sort of work is because we are thinking about taking our now year-old blog and making it more our own. Registering a real, paid domain. Adding advertising to make a little money from the blog – maybe enough to cover the domain cost? Or how about all the various media that we consume to talk about on the blog?

So I am going to consider some of the things we are going through in our consideration process, for moving towards making a little money with the blog. There are other, major considerations – such as, blogging consistently, and having content, and readers, and commenters. Building a community, and delivering consistently. I’d like to think we at least have the solid start to this. I talked about a lot of what we’ve done with community building recently as well.

So I have done some research, and it’s told me that I likely don’t have good answers for you. So instead, I have links and my thoughts, on adding advertising to a blog.

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Building a Blogging Community Through Social Media – With Examples

Let’s face it, as much fun as it is to write, and to blog, and to think about the fact that your ideas are public, published, out there… you want readers too. Readers who enjoy what you write, or interact with what you write, or share what you write… or even better, all of the above.

Through the social aspects of blogging, how it works, and realizing we should do for other bloggers what we want done for us… the best followers you will have on a blog are likely going to be other bloggers. With a WordPress blog, for instance, it’s people with WordPress accounts who can “like” your post… who can follow your blog with a click of a button, and then read your posts in their WordPress reader. WordPress – like other blogging communities, like Tumblr – does a great job of letting you connect and share with other bloggers.

So last week I blogged about how I am considering some changes on Comparative Geeks and while informational and data changes like I proposed and discussed can do a bit to network better with other WordPress blogs, there are more channels out there we need to hit as well, and which have different sorts of purposes and users. Though also of course a lot of overlap! But let me look through the Social Media avenues we are using, or considering, to look at some folks I see doing this well, and how we might use it in the future.

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Publicize – Results from my First Test

So, as I mentioned yesterday, I was testing out Publicize on multiple channels. I think the test was pretty successful. The Twitter feed here on the site does not show the post to Twitter, as advertised – which is good, because otherwise you would see the post, with a Tweet next to it telling you the post was there. As I’ve mentioned before, Twitter is less of a reader and more of… something else. One of its better uses being perhaps its ability to feed into other things, like the WordPress sidebar, or Facebook. More on that below.

I ran into one snag: When shared on Tumblr, the blog post then kicked in the automatic share there – effectively, Tumblr’s version of Publicize. This resulted in two Tweets. The one from Tumblr also ended up in the sidebar here on the blog. It looks like my Facebook had been logged out on Tumblr, otherwise I imagine it would have ended up there twice as well. This was easily solved – I have turned off these automatic shares on Tumblr, but am still linked in where I should be able to share when I want to from within Tumblr.

From here, I have some further thoughts on Publicize… check out what I’m thinking, and then maybe let me know your experiences with it! (Also, I have just learned how to embed a tweet: http://en.support.wordpress.com/twitter/twitter-embeds/…)

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